Ever wonder how Squeeze In comes up with the crave-worthy dishes on our seasonal specials menu? It’s not random—it’s a creative, collaborative, and flavor-forward process designed to bring you the best breakfast and lunch dishes in the West.
We work closely with professional chefs and monitor emerging food trends to ensure every special reflects what guests are craving—while staying true to the playful, high-quality experience Squeeze In is known for.
Step 1: Trend Watching and Brainstorming
Every new dish begins with inspiration. Our team meets regularly with culinary professionals to explore rising ingredients, creative combinations, and guest feedback. Whether it’s a nostalgic throwback, a sweet surprise, or something bold and shareable, we’re always curating flavors that feel current and delicious.
This year’s Specials Menu follows a three-part theme:
- Something to Share
- Something Sweet
- A Throwback
These themes guide our brainstorming and keep the experience fresh and fun.
Step 2: Test Kitchen Magic
Once we’ve got a strong concept, it’s off to the kitchen. This is where the real magic happens—testing, tweaking, and tasting until the flavor, texture, and presentation are just right. We explore different ingredient profiles and preparation methods to bring out that signature “wow” factor in every bite.
As Kay Young, co-owner of Squeeze In, says:
“We don’t serve anything unless it makes us stop and say, ‘Oh dang, this is GOOD.’ That’s the bar.”
Step 3: Real Feedback from Real People
Before a dish hits the specials board, it’s put to the test by the folks who know our food best—our team members and trusted regulars. We gather honest feedback on flavor, plating, and overall vibe. If something doesn’t meet the mark, we refine until it does.
Step 4: Hitting the Menu
After rounds of feedback and final adjustments, the dish makes its debut on our limited-time specials menu. This is your chance to try something bold, nostalgic, or totally unexpected.
One recent hit? The Chipotle Chorizo Harvest Hash, a smoky, savory blend that started as a fall brainstorm and quickly earned a permanent spot in guests’ hearts.
The Takeaway: Specials That Reflect You
At Squeeze In, we believe seasonal breakfast and lunch specials should be more than just rotating recipes—they should reflect what’s exciting, what’s delicious, and what our guests actually want. It’s one more reason we’ve earned our reputation for the best brunch in Reno, Truckee, Modesto, Las Vegas, and beyond.
Curious what’s on the menu now? Check out our newly released specials here
💬 Got an Idea? We’re All Ears (and Forks)
Our menu is fueled by flavor and feedback. If you’ve got a crave-worthy combo in mind or want to see a beloved dish make a comeback, let us know! The next great Squeeze In creation might just come from you. Feel free to send your ideas to marketing@squeezein.com.
Stay hungry and keep dreaming deliciously.
